One Chart Speaks Volumes / Our Virtual Services

     

     

    compass
     

    We’re In This Together.

     

    While the world continues to quarantine in their homes, we continue to track the market so we’re ready to spring into action the moment we can. The real estate market is for the most part slow; however, new escrows and sold properties continue to occur throughout our marketplace. In fact, some of those new escrows are still at very large price points. While many think the real estate market will take a crash, I remain positive and hopeful that we will see very little change to “PC” (Pre-COVID 19) days.
    While it is still all too early to come to any conclusion, I’d say that I’m not alone in my thinking. As you know, real estate is based on supply and demand. We had very low supply “PC” (see graph below) and true Buyer demand remains strong – some just feel uneasy looking at homes right now. Unemployment will be the major factor in the recovery and we should have more data on that today. As long as we have lenders continuing to lend and making commitments to close, we shall prevail.

     

     

    Sperry Residential Group and Compass are at the forefront of technology and digital marketing. We continue to offer our digital suites of marketing (see bottom of email).

    We realize there will be people that need to sell. We realize there are people that need to buy. If you, or you know someone affected, we would love to start those conversations now. We are conducting confidential consultations viz Zoom. We are committed to getting your home sold or assisting in your next home or investment purchase.

    We want to be your real estate advisors.

    Stay healthy. Stay positive.

    Sincerly,

    Brian Sperry

    Orange County

    Market Update

     

    Don’t See Your City? Let Us Know. We’ll Make You One.

     

    At Compass, the health and safety of our agents, clients, staff, and the communities where they live, work, and play is our #1 priority. Amid these unprecedented times filled with change, we focused on one of our company’s principles, “Move Fast”, to develop a new suite of virtual marketing tools. These tools are designed to ensure we can continue to help everyone find their place in the world, while prioritizing the health and safety of our communities.

    Although these times foster uncertainty, I am proud to be a part of the Compass agent community and be able to continue to provide the best-in-industry service you deserve. Above all else, I will remain committed to being there for you.

    Before you dive into the services below, I hope you enjoy this short video from Compass CEO and Founder Robert Reffkin.

    Click here to Watch the Video

    Introducing Compass

    Virtual Agent Services

     

    An exclusive suite of marketing services now available to Compass clients.

     

    Virtual Open Houses

    Explore premier properties or share your listing with a targeted audience from anywhere in the world. By promoting dynamic, guided videos on digital, mobile and social channels, we can showcase the key features of your property to interested clientele wherever they are. Watch our most recent Virtual Open House. This aired live on Facebook and has been seen by 4,900 people.

    Interactive Video Showings

    With interactive video showings, I can personally take buyers on a virtual journey through a home. More importantly, I can expound on the unique features of the home with each buyer, as if I was giving the tour in person. Buyers can easily provide feedback (on their own time) via live video, text, or emoticons that will be shared with me instantly.

    Virtual Neighborhood Walks

    Selling your home will be a virtual “walk in the park” with Compass’ Virtual Neighborhood Walking Tours. Buyers and their families can explore new neighborhoods and experience everything that a community has to offer with this 360-degree neighborhood video showcase. Imagine buyers enjoying a virtual walk past neighborhood schools, a GoPro bike tour of the adjacent streets, or even a stroll to the nearest shopping center—minus the hustle and bustle of the usual shoppers.

    Dynamic Digital Listing Brochures

    Home features will come to life with interactive brochures that create a dynamic, immersive experience for even the most discerning of buyers. We can capture real-time data regarding the most desirable features of the home. From there, I can provide you with actionable insights to attract more buyers, faster.

    Video Mail (V-Mail)

    You’ve got mail! With embedded video, I can share captivating videos with my connections with ease. Videos will automatically play when an email is opened so buyers will never miss (or forget) their first interaction with your property. Not only will I see when they’ve started watching the video, but I’ll also know when they’ve stopped watching — giving us additional insight on what is capturing buyers’ attention.

    Live Postcards

    With an animated open experience and dream-like views of the most desirable features of the home, Live Postcards can surprise and delight prospective buyers. By sending these with the Compass CRM, I can track how many people actually viewed the postcard at any moment.
     

    Compass Digital Ads for Facebook & Instagram 

    The Compass Digital Ad tool allows for the quick and easy launch of optimized Facebook and Instagram ad campaigns to promote your property to a highly targeted audience.

    We use proprietary Compass user data to target the perfect audience, a team of experts designs an engaging ad to showcase your listing, and our system optimizes the ad’s performance with constant testing.

    Real-time Digital Ad Insights

    Once your Facebook and Instagram listing ad is live, I can provide real-time, detailed campaign results in the form of a digital ad report.

    This tool allows me to act swiftly to market and sell your home with confidence.

    Live Virtual Buyer Events

    From virtual cooking demos to fireside chats and game nights, your home could be the backdrop for a variety of virtual events. Potential buyers can join the fun online via Facebook or Instagram Live while being introduced to the home in a subtle, yet impactful way. Viewers will be able to get up-close-and-personal with the property while imagining the life they could live there.

    Enhanced 3D Staging

    We’ve partnered with America’s leading virtual staging firms to provide enhanced, 3D staging that combines home staging expertise and high-end design with state-of-the-art virtual staging technology. The result is an upscale and sophisticated visual experience that increases buyer appeal. Each virtual staging is conceptualized, designed, and custom-built to capture the unique essence and beauty of your home.

    Let’s Go Virtual

    One More Thing

    Visit museums all around the world with free virtual tours on Google’s Arts and Culture site. From the Uffizi Gallery to the Art Institute of Chicago, there’s plenty to explore! Visit famous works of art like the Venus de Milo at the Louvre or the Rosetta Stone at the British Museum. Wander the halls of countless museums and admire thousands of works of art that you normally would have to travel hours to see!

    Brian Sperry

    DRE# 01478815

    (949) 981-9020

    brian.sperry@compass.com

     

     

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